CRM Software for Marketing, Sales and Service

Our CRM software provides you with a centralised view of customer profiles – from contact and activity history to open tasks. Optimise customer management in marketing, sales and service with integrated task management.

Header graphic: The DYMATRIX CRM Software

Increased Productivity: What our CRM Software offers

With our CRM system, you can centrally manage all Golden Customer Profiles from the Customer Data Platform. This gives you detailed insights into customer relationships – for more efficient customer management.

USP graphic: Obtain clear customer profiles
Clear Customer Profiles

Access all customer profiles from the CDP directly and manage them seamlessly in the CRM software for optimal customer care.

USP graphic: Optimise workflows and increase efficiency
Optimised Workflows

Increase the efficiency of marketing, sales and service through transparent task management and clear responsibilities.

USP graphic: A standardised and shared knowledge base
Shared Knowledge Base

Create a shared knowledge base that marketing, sales and service can access for consistent customer care.

USP graphic: Individual and personalised customer service
Personalised Customer Care

Thanks to the consideration of customer history and preferences in customer contact, your customers feel personally addressed.

All Customer Information at a Glance

Access all Golden Customer Profiles from the Customer Data Platform (CDP) at any time and manage them seamlessly in our CRM software. All customer profiles contain extensive data from various sources such as ERP, PIM and POS systems, as well as from channels such as email, website, phone and app. This means you have all the relevant information bundled in one central location – ideal for optimal and data-based customer care.

Screenshot from the CRM interface with all important customer information at a glance

Make your Day-to-Day Work easier with Task Management

With transparent task management and clear responsibilities, you can make your marketing, sales and service teams more efficient. Our CRM system enables the structured recording and management of tasks, as well as the configuration of automated workflows that can be flexibly adapted to your processes. This saves time, reduces errors and ensures a smooth workflow.

Screenshot from the CRM software interface with transparent display of tasks to make everyday work easier

Share Knowledge for optimal Customer Care

Our CRM software breaks down knowledge silos by creating a central platform that all relevant teams can access. This means that marketing, sales and service see the same information for each customer, including activity and contact history as well as individual preferences. This unified knowledge base enables a consistent and high-quality customer approach across all departments.

Screenshot from the CRM software interface with data structures for all teams and optimised customer support

Organise marketing, sales and customer service in one place!

One Platform, all Products for your Customer Experience Management

Product icon: Customer Data Platform (CDP)
Customer Data Platform


Get real-time customer profiles from all channels – online, from brick-and-mortar stores, and from operational systems like CRM. This way, all teams, from marketing to IT, work with consistent data for campaigns and analyses. Scalable and data protection compliant.

Product icon: Marketing automation
Marketing Automation


With our marketing automation, you can implement complex contact strategies efficiently and easily. You can reach your customers automatically with relevant, personalised content – at the right time and via the appropriate channel, both digital and analogue.

 Product icon: Customer-Insights
Customer Analytics


Customer Analytics brings together all your customer information in one place. Analyse customer structure and behaviour, product groups and channels, and much more. Gain valuable insights and use clear dashboards to make data-based decisions.

 Product icon: Customer prediction
Predictive Analytics


Predictive analytics tells you what your customers will want tomorrow and how you can reach them. With validated models such as Next Best Offer and Customer Lifetime Value, you can increase efficiency, customer retention and ROI – based on data and supported by AI.

Product icon: Web Analytics
Web Analytics


DYMATRIX Web Analytics is your data protection-compliant Google Analytics alternative that uses cookie-less and server-side tracking to capture real-time visitor movement data in online shops, apps, etc. Benefit from 100% data sovereignty and data quality.

Product icon: Personalization
Personalization


With DYMATRIX Personalization, our real-time personalisation platform, you can always provide your customers with the content they need – in real time and across all channels. Optimise your customers' experience with our data protection-compliant recommendation engine and increase your conversion rate in the long term.

Success Story Header - AIDA

We want our customers to have a unique holiday experience and to remember their time off with AIDA in a positive light. This also includes communication before, during and after the trip.

Olaf Oberländer

Senior Manager MyAIDA

Success Story Header - UNIQA

Our aim is to continuously improve our customer dialogue and every single step of our cross- and multimedia-based customer interaction. DYMATRIX enables us to do just that!

Sabine Usaty-Seewald

Head of alternative sales

Success Story Header - Breuninger

After an extensive search, we found DYMATRIX, a reliable and experienced partner that enables us to organise our omni-channel campaign management more effectively.

Dr. Sven Bernhardt

Chief Customer Officer

Success Story Header - eprimo

In DYMATRIX, we have found a partner who understands us, is familiar with the energy sector, can establish optimised analytical CRM processes and also has a deep understanding of data and systems.

Dietmar Andres

Manager, Sales Planning, Analysis and Control Systems

Success Story Header - Heise Medien

We are pleased to have found an experienced partner in DYMATRIX, with whom we were able to successfully implement the project – the development of a CRM system in which all communication channels are combined.

Beate Gerold

Member of the management

Success Story Header - MADSACK Mediengruppe

We want our customers to be certain that they are the best-informed and best-connected social group in their region. DYMATRIX's Customer Experience Platform enables us to meet this demand.

Tanja Bertram

Head of B2C-Marketing Digital der MADSACK Marketing Solutions GmbH