The CX Platform for the Energy Industry

Put your customers at the centre – we have been supporting companies in the energy industry for over 20 years!

Woman with brown hair holding a light bulb

Customer Data Platform (CDP) for data-driven Marketing

Valid data is the foundation for customer-centric marketing and your competitive advantage. Our CDP is designed to meet the specific requirements of the energy industry and your energy data house. Whether commodity or non-commodity products: with our CDP, you can combine all contract, transaction and behavioural data from your customers and prospects on our CDP, which has been specially designed for energy suppliers and municipal utilities. Intelligent ID matching combines fragmented information to create a holistic customer view.

Use our customer insights dashboards and deep-dive analyses to develop a deeper understanding of your customers and derive appropriate measures. Sharpen your view of your customers and immediately identify potential for acquiring new customers as well as upselling and cross-selling opportunities.

Woman with black curly hair, blowing on the wind turbine she is holding in her hand

Cross-Channel Personalization along the Customer Journey

Uncover existing data treasures and design your individual customer approach. From the scattergun approach to personalised customer experience: with our Marketing Automation for Energy, you can reach customers and prospects at the right touchpoints – targeted, data-driven and personalised.

For 20 years, we have been helping companies on their way to data-driven marketing. Thanks to our many years of expertise in working with energy suppliers and municipal utilities, you will be up and running in just a few weeks.

Woman in yellow shirt holding up a battery.

Allocate your Marketing Budget profitably

Make predictions about future customer behaviour with our customer prediction models. The knowledge advantage differentiates you from your competitors and enables personalised marketing at its best: customer value modelling/segmentation, churn prevention, next best action, price elasticity modelling, product affinities, smart meter analyses, and much more – all as a service or individually set up for you.

Man wearing a safety helmet and safety goggles holds a solar panel in his hand.

Best Practice Marketing Automation for Energy

With our Customer Experience Platform for energy providers, you benefit from predefined marketing automation routes:

  • price adjustments
  • smart meter cross-selling / upselling
  • multi-channel reactivation routes...
  • and many more

Whether commodity or non-commodity products – our experienced customer success teams are happy to support you!

Blonde woman holding a light bulb in one hand and a windmill in the other.

Big names in the energy sector trust our Customer Experience Platform

Customer logo - Verbund
Customer logo - MVV
Customer logo - kelag
Customer logo - goldgas
Customer logo - SWM