DynaMine – Data Mining Automation

Daily updated models and reduction of development and maintenance complexity

In an increasingly fierce competition it is necessary to understand the individual needs of each customer and respond with suitable offers to it. To identify these customers' needs primarily data mining models are used. The major challenge today is to answer the growing number of analytical problems at a consistent use of resources. This can only be accomplished with a complete automation of the entire mining process while maintaining appropriate control and reporting capabilities. DynaMine supports you in this challenge by giving you the possibility to manage as many front-end models as you want efficiently. DynaMine provides fully automated creation, maintenance and updating of the models and automates the entire data mining process.

Key Facts

• DynaMine is a framework for complete automation of the data mining process
• Simple wizard-supported creation using templates
• User-friendly interface and intuitive management of a large number of mining models
• Intelligent self-learning software for an automatic deployment of daily updated scores and a permanent optimization of the forecasting models
• Due to the automatic updating processes a consistently high data quality is ensured, while the ressources needed for the system are reduced to a minimum
• Sophisticated reporting to show the current model quality and model development over time as well as an automatic generation of quality reports
• Integration of various mining backends e.g. Microsoft SQL Server, SAS Enterprise Miner or KNIME
• You can buy DynaMine as a software or use it as Software as a Service (SaaS)

Benefits

• The time required for the creation and maintanance of mining models decreases drastically
• Significant increase in forecast quality as a result of the continious model evaluation over time
• By providing continiously actual scores the data quality of the campaigns is also improved
• In complex environments (e.g. next-best-offering or campaign optimization systems) DynaMine reduces the usually necessary high effort of creating the data bases to a minimum

Short-term amortization of DynaMine